- Go to studio.youtube.com and sign in if prompted.
- Click Customization in the left sidebar.
- Scroll to the Name section, then clear the existing name.
- Enter your new channel name.
- Click Publish in the top-right corner to save your changes. The updated name will appear on your channel and across YouTube within a few minutes.
- Open your channel to confirm the updated name.
How to Change Your YouTube Channel Name
Use this step-by-step demo to learn how to change your YouTube channel name.
📌 Why this matters
Why this matters
Channel names on YouTube are not permanent and can be updated as your brand evolves, your business rebrands, or your content focus shifts. Keeping your channel name aligned with your current brand identity matters because it affects how you appear in search results, how subscribers recognize you in their feed, and how your channel is referenced when others share your content. A mismatch between your channel name and your active brand can create confusion for new visitors and reduce trust. Updating the name takes under two minutes and has no negative effect on your subscriber count, video views, or channel history.
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