Quick summary
Connecting Google Analytics to Semrush lets you pull website traffic data directly into your project dashboard for unified SEO reporting. This integration takes just a few steps inside the Semrush project settings and requires no technical expertise.
Steps
- From the Semrush dashboard, select the project you want to connect with Google Analytics.
- Click on the project to open its dashboard.
- Click the Settings tab within the project.
- Select "Set up Google account" to begin the integration.
- Complete and customize all the required fields, then click "Save changes".
- Check the Semrush project dashboard to confirm Google Analytics data is being pulled correctly and that you see relevant metrics and reports.
