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How to Integrate ActiveCampaign with Gmail

Updated on:
June 5, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to connect ActiveCampaign with Gmail using a Zap.

Quick summary

This tutorial shows how to integrate ActiveCampaign with Gmail by building a Zap in Zapier that automatically triggers a Gmail action whenever a specified ActiveCampaign event occurs. Follow the steps below to connect both apps, authenticate your accounts, and activate the integration without writing any code.


Steps

  1. Go to the left-side panel and click Create.
  2. Select Zaps from the list of options.
  3. Click Trigger to start the integration process.
  4. Find and choose ActiveCampaign from the available integration options.
  5. Select your preferred Trigger Event.
  6. Tap Sign In to connect your ActiveCampaign account.
  7. Provide your ActiveCampaign API credentials and click Yes, Continue to ActiveCampaign.
  8. Configure the Trigger setup based on your preferences and click Continue.
  9. Tap Test Trigger to verify the connection.
  10. Click Continue With Selected Record to proceed.
  11. Find and choose Gmail as the Action app.
  12. Open the drop-down menu and specify the Action Event you want to use.
  13. Tap Sign In and log into your Gmail account.
  14. Fill out the input fields with the required information.
  15. Click Continue to publish and activate the integration.
  16. Your ActiveCampaign account is now integrated with Gmail.

📌 Why this matters

Connecting ActiveCampaign with Gmail through Zapier lets marketing and sales teams automatically send Gmail messages in response to ActiveCampaign contact events — such as list additions, tag changes, or deal updates — without any manual effort. This no-code integration eliminates repetitive tasks, reduces response time, and ensures every lead or customer receives timely, personalized email communication. For teams that rely on ActiveCampaign for CRM and Gmail for day-to-day communication, this Zap creates a seamless, automated workflow that scales with your business.
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