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How to Integrate Hootsuite with YouTube Using Zapier

Updated on:
June 5, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to connect YouTube as a trigger and Hootsuite as an action in Zapier.

Quick summary

This demo shows how to integrate Hootsuite with YouTube using Zapier by creating a Zap that sets YouTube as the trigger app and Hootsuite as the action app. Following these steps lets you automatically push YouTube activity into Hootsuite without any manual effort.


Steps

  1. Navigate to the left-side panel and click Create.
  2. Choose Zaps from the list of options.
  3. Click the Trigger tab to start the integration process.
  4. Search for YouTube and select it from the suggested results.
  5. Specify your preferred Trigger Event.
  6. Click Sign In and log into your active YouTube account.
  7. Read the terms and click Allow to grant the necessary permissions.
  8. Provide the information needed to configure the Trigger properly.
  9. Click Continue to run your input and test the Trigger.
  10. Click Continue one more time to proceed further.
  11. Search for Hootsuite and select it as the Action app.
  12. Open the drop-down menu and pick the specific Action Event you want to execute.
  13. Click Sign In and log into your Hootsuite account.
  14. Click Allow to accept the terms and grant the necessary permissions.
  15. Fill out the input fields with the required details and files.
  16. Click Continue to publish the integration.
  17. Your YouTube account is now fully integrated with Hootsuite via Zapier.

📌 Why this matters

Integrating Hootsuite with YouTube via Zapier eliminates the need to manually monitor and cross-post YouTube activity, saving social media managers significant time. When a YouTube trigger fires — such as a new video upload or subscription — Zapier automatically executes the corresponding Hootsuite action, keeping your social publishing workflow in sync. This Zapier integration is ideal for content teams that manage YouTube channels alongside multi-platform social media scheduling in Hootsuite. Automating this connection reduces human error and ensures your audience engagement actions happen instantly and consistently.
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