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All Tutorials /LinkedIn

How to Promote a LinkedIn Post

Updated on:
June 9, 2026
By:
Akash Bansal
Use this interactive demo to learn how to boost a job post's reach on LinkedIn.

Quick summary

This demo walks you through how to promote a LinkedIn job post using an AI-assisted job creation and paid promotion workflow, from navigating the Jobs dashboard to clicking Promote Job.


Steps

  1. Click 'Jobs' on the top menu of your dashboard.
  2. On the left menu, click 'Post a Job'.
  3. Modify the initial job details and click 'Get started for free'.
  4. Review the role you entered and the AI-generated job description. Modify if needed, then click 'Continue'.
  5. Review the final job posting details before publishing and click 'Continue' to proceed.
  6. Select a billing and payment method and complete the other required details.
  7. Once done, click 'Promote Job' to publish and boost your listing.

📌 Why this matters

Promoting a LinkedIn job post increases its visibility to targeted candidates beyond your organic network, helping recruiters fill roles faster. LinkedIn's sponsored job promotion tools use algorithmic targeting to surface listings to the most relevant active and passive job seekers. This matters because unsponsored posts quickly lose reach in a competitive hiring market, while promoted jobs remain prominently placed in search results and candidate feeds. For hiring teams, mastering the LinkedIn job promotion workflow directly reduces time-to-hire and improves applicant quality.
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