Quick summary
This demo shows how to use Ahrefs Site Explorer to uncover a competitor's organic keywords and export them for your own keyword research strategy. By analyzing a rival domain's top-ranking and highest-traffic keywords, you can quickly identify SEO opportunities to target.
Steps
- Google Search your category or niche to find relevant competitors in your space.
- Find a competitor that offers the same services you do and copy their domain name.
- Go to Ahrefs > Site Explorer from the main dashboard.
- Search for the competitor's domain you copied in the Site Explorer search bar.
- Review their Ahrefs stats including Domain Rating, Backlinks, and Traffic.
- Locate the number of their organic keywords on the overview page and click on it.
- Browse through your competitor's full list of keywords.
- Click on Position to sort the keywords by their Google ranking and identify their top-ranking terms.
- Click on Traffic to sort the keywords by the volume of page traffic they drive to the competitor's site.
- Hit the Export button to download the keyword list.
- Export as CSV so you can review and select the most relevant keywords for your own product or service.
