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Trigger HubSpot Workflow Automation from Trello Board Changes

Updated on:
June 5, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to automate HubSpot workflows using Trello board changes in Zapier.

Quick summary

This tutorial shows how to trigger a HubSpot workflow automation from a Trello board change using a Zapier Zap. By connecting Trello as the trigger app and HubSpot as the action app, teams can automatically fire CRM workflows the moment a card moves or is created — no manual handoff required.


Steps

  1. Log in to Zapier, click "Create" and select "Zaps" to get started.
  2. Click "Trigger" to begin setting up the trigger step of your Zap.
  3. Search for and select Trello as the trigger app.
  4. Choose a trigger event such as "Card Moved to List" or "New Card" based on the Trello board change you want to use to trigger HubSpot.
  5. Connect your Trello account to Zapier to authorize the integration.
  6. Select the Trello board and specify the list or card criteria for the trigger.
  7. Run a test to ensure Zapier detects the Trello board change correctly.
  8. Add HubSpot as the Action App in your Zap.
  9. Select an action event and connect your HubSpot account to Zapier.
  10. Configure the HubSpot workflow action, choosing the target workflow and mapping any necessary fields from Trello to HubSpot.
  11. Run a test to verify that changes in Trello successfully trigger the workflow in HubSpot.
  12. Click "Publish" to activate your Zap and automate the workflow based on Trello board changes.

📌 Why this matters

Connecting Trello and HubSpot through Zapier eliminates the manual work of updating CRM workflows every time a project status changes on your board. When a Trello card moves to a new list or a new card is created, Zapier can instantly trigger HubSpot workflow automations — keeping sales, marketing, and project data in sync without human intervention. This integration is critical for revenue teams that rely on Trello for task management but need HubSpot to drive follow-ups, deal stage updates, or contact enrollment automatically. By automating the bridge between Trello board changes and HubSpot workflows, teams reduce data lag, eliminate missed handoffs, and accelerate pipeline velocity.
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