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All Tutorials /LinkedIn Sales Navigator

How to Invite Connections to Follow Company Page

Updated on:
June 5, 2026
By:
Madhav Bhandari
Use this interactive demo to learn how to invite your LinkedIn connections to follow a company page.

Quick summary

This tutorial shows how to invite connections to follow a LinkedIn company page using the built-in Invite connections feature. In just a few clicks from the page's homepage, you can grow your company page audience by sending direct follow invitations to your first-degree connections.


Steps

  1. Click on the company page that you want your connections to follow.
  2. From the page's homepage, click on the 'More' section.
  3. From the drop-down menu, select 'Invite connections'.
  4. Search by name or select someone from your connections to follow the page.
  5. Once you have selected a person, click the 'Invite' button to send the invitation.
  6. Your connection invitation has been sent — they will now be prompted to follow your LinkedIn company page.

📌 Why this matters

Growing a LinkedIn company page audience is one of the most effective ways to increase brand visibility and reach among professional networks. The native Invite connections feature lets page admins directly nudge first-degree connections to become followers, bypassing the need for paid promotion. By consistently inviting relevant connections, companies can accelerate organic follower growth, improve content reach, and strengthen their LinkedIn presence. This is especially valuable for B2B brands and recruiters looking to build credibility and engage a targeted professional audience.
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